General Manager Yang Huiyuan Leads Brand Promotion in the Middle East
Overseas cooperation
In a strategic move to extend its market reach, Fuzhaoyuan Gouqi Berry's General Manager, Yang Huiyuan, embarked on a significant promotional tour across the Middle East this week. This initiative is part of the company's ongoing efforts to introduce their premium wolfberries to a broader international audience.
Yang's visit comes at a pivotal time as the company seeks to leverage the Middle East's growing interest in health and wellness products. "Our goal is to establish Fuzhaoyuan Gouqi Berry as a household name in healthy eating across the region. The Middle East represents a key market where we see tremendous potential for our high-quality wolfberries," Yang stated during a press conference held in Dubai.
During his tour, Yang Huiyuan is scheduled to meet with major health food distributors and retailers in several countries, including the United Arab Emirates, Saudi Arabia, and Qatar. These meetings aim to forge strong partnerships and explore collaborative opportunities to distribute Fuzhaoyuan Gouqi Berry products through mainstream channels in these countries.
Additionally, Yang will participate in several trade shows and public speaking engagements where he will showcase the unique qualities of Fuzhaoyuan Gouqi Berry's products. Emphasizing their rigorous standards for cultivation and processing, Yang's presentations are designed to educate potential partners and consumers about the benefits and superior quality of their goji berries.
"Our commitment to excellence is what sets us apart," Yang elaborated. "By strictly adhering to the five stages of ploughing, planting, cultivating, collecting, and storing, we ensure that every wolfberry delivers authentic nourishment and flavor."
Fuzhaoyuan Gouqi Berry's expansion into the Middle East is expected to not only increase the visibility of their products but also boost export sales significantly, reinforcing the company's position as a leader in the global health food market.